Tape Deck
Calling upon the memories of generations past, the Tape Deck design plays with old cassette tapes and televisions. The color palette is pulled from old VHS tapes and translated to colorful and bright elements. This continues to the advertisements with an old TV static overlay and prominent stripes of color. The old TVs share the same color palette and give continuity to the advertisement set.
Forester
A primary ingredient in snowboard manufacturing is wood of all kinds, not to mention the fact the majority of snowboarding is done amongst the trees. By combining various tree elements with clean, simple typography, this design brings a modern feel to an otherwise natural and organic design. The advertisements follow the same schemes, with imagery and design elements taking the lead, while the typography informs and enhances.
